It seemed like your typical Wednesday as Stasher Founder Kat Nouri packed her kids’ lunch. But in one of those dramatic lightbulb movie moments, Kat realized just how much plastic waste she and her family were producing every day, and so she went on the hunt for an alternative.

What she found was an opportunity to create a totally unique and revolutionary product. Something beautiful, something functional, something you could reuse over and over again — inside and outside the kitchen.

With a background in designing and developing silicone textiles, Kat produced the world’s first patented, self-sealing platinum silicone storage bag that gives back to the planet with every sale, and every time you use it.